Background and Business Need
Given that the source content was a brief PowerPoint presentation, there were only a few slides of material covering different aspects of the training. To create a comprehensive and effective online learning solution, the main challenge was to write an engaging audio narrative to support the minimal text that would be presented on the screen.
KGL employed the ADDIE model to develop the online self-paced course:
KGL reviewed the source PPT and worked with the client to determine the learning goals and requirements for the content and design.
Using the client’s branding guidelines and color palette, KGL created a mix of static and interactive screen templates and activities to maximize learner engagement.
Static screens are intended to convey basic information in a simple, yet elegant manner.
Interactive screens, such as tabs, present categorical information and encourage active participation.
KGL designed five ethnically ambiguous, templated characters for brief animations distributed throughout the course. Each animation focuses on a key aspect of interviewing, such as conducting a phone screening, asking the right questions, the role of active listening, and avoiding unconscious biases.
The same animation template was used to present a live action video provided by the client.
A variety of interactive assessment templates were used—such as Multiple-Choice Questions (MCQs), Multiple-Choice Multiple Select, and Drag and Drop—to help test the learners’ knowledge at different points in the course and provide immediate feedback.
The visually-engaging interface was designed to be easy to navigate, keep learners’ attention, and ensure a pleasant user experience.
Upon approval of the design, templates, characters, and user interface, KGL created a course outline that described the content strategy for each screen. The proposed approach reinforces the learning objectives, allows learners to practice what they see in the course, and promotes collaboration. In the storyboarding phase, the audio/narration, type of template, onscreen text, and images (stock photos) required were finalized.
Following the storyboard, all visual elements were created and integrated with the audio clips into the course, followed by a thorough quality check. By design, all screens except the Knowledge Checks are supported by audio.
Once reviewed and approved by Raley’s, the final build of the course was deployed on the client’s LMS.
- The online course caters to the target audience by using relevant real-world examples and scenarios
- A restricted navigation style ensures that learners are not able to skip a screen or proceed until the audio has completely played
- A mix of static, interactive, and animated screens keeps learners engaged
- Content disbributed progressively across multiple interactivities avoids cognitive overload
- Descriptive narrations accompanied by minimal text for every screen avoids text overload
- Intermittent Knowledge Checks motivate learners to apply and test what they learn in every section and assess critical thinking and problem-solving abilities
- Storyline 360 maintains compatibility with Windows Surface Pro via an HTML5-based SCORM v1.2 package
Raley’s was delighted with the final course. The attractive design and intuitive user interface added to the overall value and effectiveness of the interactive learning experience. Learners found the examples and scenarios used in the course relatable, which led to improved knowledge retention.
Attesting to the outcome, Saria Milano, Raley’s Learning & Development Manager, said: “Working with the KGLearning team was a great experience from start-to-finish. The entire team was so positive to work with, full of great ideas and super receptive to my feedback and updates needed to our course. The end result was just what I imagined.”